Centre Realty Group
Tracy Johnson, Centre Realty GroupPhone: (617) 595-2600
Email: [email protected]

3 Major Ways Technology Is Changing Real Estate Today

by Tracy Johnson 08/05/2024

Technology enhances our lives in new and once-unimaginable ways. The real estate business is one that’s benefited from some of these technological advances, as our needs and priorities have changed during the last decade. Here are some of the most important emerging trends in real estate technology today:

Artificial Intelligence

Artificial intelligence (AI) is the backbone of the most common technology we use today. AI powers everything from simple calculators to smartphones and tablets. Some of how artificial intelligence is making waves in modern real estate is with communication between clients and professionals. These tools aid in more effective communication between agents, buyers, sellers and other agents looking to efficiently communicate during various times or availability.

Virtualization

Virtual reality has been an essential tool for real estate in the last few years. With increasing concern and awareness of health and safety, virtual tours have become a mainstay in the industry. While many virtual tours are videos—either taken by agents themselves or produced by marketing studios—virtual reality technology has made it possible for potential buyers to navigate a property from their own home. Even live video conferencing is an example of virtualization being used in real estate, from Zoom calls with clients to larger presentations on social media.

Augmented Reality

While augmented reality has seen the biggest increase in the design world, it is continuing to increase in popularity in the real estate sector overall. Augmented reality tech allows you to experience a virtual setting and interact with it dynamically. For example, interior designers and clients alike can use augmented reality tools to test new paint colors or visualize renovations before they happen. Home builders can build a virtual custom home with client input in real-time. Augmented reality is another tech trend making real estate more efficient and more effective for everyone involved.

About the Author
Author

Tracy Johnson

With over 25 years of extensive real estate experience throughout the Boston and Metro West areas. Combine this with my ability to work smart and to not stop working until your needs are met and you get a broker that will help you make the right decisions when it comes to buying or selling your home.

Let my success work for you. I have been trusted to represent developers, builders, attorneys, financial planners, and many other professionals, selling condominiums, townhomes, new construction, investment, commercial properties, and of course single-family homes. I know your neighborhood.

I’m a problem solver and an excellent negotiator. Problems often arise that can stop a sale. I’ve solved many problems over the years and when I don’t have the answer I find an expert who does.
I offer first-class marketing I guarantee will work for you. I can tell you what you need to do to get your home sold quickly and for the best possible price.

If you are looking for a professional you can trust to help find your dream home or sell your current home, contact me today. If you are not completely satisfied with my service you can cancel any time. I am always available by phone or email, so please reach out to me anytime!
I am committed to getting you, the results you deserve.